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As of 2021, YouTube is the second largest search engine in the world. Coming in second to Google. It is also reported by next year that YouTube/video search will likely take over Google search.

So, to be discovered as a creator, you need to implement the best youtube tags into your videos to earn rankings and gain subscribers.

Do you need to optimize your YouTube videos?

Yes! YouTube SEO is incredibly tricky but once you get the hang of it, you will learn a foolproof way to rank every video you make. Making evergreen and entertaining videos on YouTube is only half the battle. Using the right keywords and descriptions for your videos pays off in the long run – especially in social media and sharing.

TubeBuddy and VidIQ will help you learn how to find your competitive keywords and figure out new video ideas.

Simply put, it shows a transition in the way people are now consuming and searching for content. Instead of reading a review of the newest phone, people now prefer to watch a video on it.

The same goes for websites, e-commerce store owners, digital marketers and all creatives. More and more people are converting to the vlogging and YouTube style format to connect with an audience.

So if you are just starting out with YouTube or are a veteran creator, I have compiled this list of the best YouTube tags that will bring you more growth and views!

Best YouTube Tags To Get More Views!

Below are some awesome tags that you can simply copy and paste into your YouTube meta description tag box. Also these tags are only used as a foundation to get started. Feel free to add, remove or tweak that tags that would be more relevant for your video.

Vlogging Channel

vlog, vlogs, video, vlogger, vlogging, vloggers, videos, video blog, vlogmas, daily vlog, online creator, video diary

Filmmaker/Photographer/Artist Channel

online creator, filmmaking, filmmaker, photographer, creatives, photographer in [city], filmmaker in [city], cinematic

Food Channel

food, foodporn, yum, yummy, cooking, dinner, lunch, fresh, tasty, delish, delicious, eating, foodvideo, eat, hungry, foodgasm

Gaming Channel

gameplay, gaming, game, games, gamer, streaming, twitch, stream, steam, xBox, playstation, gaming setup, PC

Comedy Channel

comedy, challenge, crazy, cute, commentary, challenges, standup, skits, pranks, prank, questions, parody

Makeup/ Beauty Channel

makeup, cosmetic, cosmetics, tutorial, fashion, beauty, lipstick #gloss, mascara, palettes, eyeliner, lip, concealer, beauty, beautiful

Pranks Channel

prank, pranks, play, scary, parody, party, hot girl, pregnant, rich boy, parents, funny, jackass, LOL, pranked, Tosh, halloween

Travel Channel

travel, traveling, vacation, visiting, travelvlog, trip, holiday, tourism, tourist, vlog, mytravels, digitalnomad, backpacker, backpacking, globetrotter

Lifestyle Channel

lifestyle, fitness, motivation, love, gym, life, fit, fashion, DIY, workout, health, style, healthy, training, happy, travel, inspiration, learning, home

Technology/Review Channel

technology, tech, innovation, review, electronics, science, gadgets, design, geek, computer, software, smartphone, techie

Fortnite Channel

fortnite, fortnite memes, fortnite community, fortnite battle royale, fortnite br, gamer, gaming, fortnitegamingps4, fortnitegamingxbox, fortnitegameplay

Why Are YouTube Tags Important?

Whens it comes to tags on YouTube, they are incredibly important as it allows YouTube to better understand exactly what your video is about.

Properly optimizing your YouTube video descriptions and YouTube channel is super important. SEO is one of the best things to learn if you need to learn how to make PASSIVE income.

You can find the best way to do this with the YouTube Freedom Toolkit.

Traditionally, Google has always found and ranked certain types of articles based on the keywords and relevancy of the article. However for YouTube, this isn’t as easy as they don’t have any text to reference.

Use proper titles, descriptions, keywords and thumbnails to make YouTube understand your content. From there, they will be able to place the video that is relevant to a certain search query or recommended video.

How To Pick Optimized Tags For Your Videos

Create A Tag For Beats

Whenever I pick tags for my YouTube videos, I always use the TAB method. Say what?

The TAB method is as follows:

Target: This first tag should be the target of what your video is about (for example, “vanilla cake recipe”)

Alternative: This is where you put in alternative tags that are relevant to your targeted keyword (for example you could use, easy vanilla cake recipe, simple vanilla cake recipe, cake recipe)

Broad: Last but not least is to put broad tags on what people might be searching for related to the keyword (for example, how to make vanilla cake, easy to follow vanilla cake recipe)

When using this method on your videos, you are giving a clear indication to YouTube exactly what your video is about. Also when this is done correctly, you have the opportunity of appearing in the Google search results under the video section. This means more views, subscribers and potential earnings!

If you want to learn more, you can see this awesome video below which covers some actionable YouTube SEO tips.

Spy On Your Competitors

If you are stumped for tags on your YouTube videos, you can always go find what other successful videos are using for their own tags. While this is a bit if a sneaky method, it actually gives you some great ideas on things you may have missed and what you may be able to reverse engineer.

To do this, you want to find a video that is similar to your own that has got lots of views. Once you have found one, you then want to right click anywhere on the screen and click “view page source”.

Once you have clicked that option, a new page should open that looks a lot like alien language. But don’t stress! We will be able to find what we are after.

After the new page opens, you then want to go CTRL + F and search for “Keyword“. This will enable us to see what tags this successful video is using.

As you can see from the above screenshot, this video is using the target tag, alternative tags and then more broad tags about the topic of vanilla cake. So now you can go ahead and copy some of these and implement them into your own video.

This is also a great method on how to show up in recommend videos which is how 45% of all creators get their views!

Say Your Keyword Throughout your Video

Another hack that you can do to boost the performance and SEO of your video is to say your target keyword and main tag throughout your video. So in this instance, my video is about vanilla cakes recipes, so I would want to use that in my tag and also say it in my video several times.

But why?

YouTube is becoming really smart in how they know what a video is about. Until recently, they only relied on tags. However, now they use voice recognition and subtitle your video (see below) to better understand the context of what your video is about.

Use Tag/ YouTube Tools

If the above tips seem a bit too technical, then you are not alone! I myself am not a very technical person and love things to be simple. Fortunately for us, there are great tools out there like TubeBuddy which is a simple add-on to Google Chrome that allows us to see tags of other videos and where we can improve our own.

If this article has given some good information on the best YouTube tags, I would love for you to share down below on the type of tags that you decided to use on your next video! If you are after some more reading, you can view my post on the best vlogging tripods and some awesome YouTube equipment

Beat Tags For Free